Blog creation

How to Start a Successful Health and Run Wellness Blog Using WordPress

Ready to start, open and run a wellness blog? This article will run you through the process of starting out a successful Health blog using WordPress. This tutorial not only discusses how you can build the site, but also shares practical guidelines in running it as a successful entity.

The following are important factors to put into consideration before setting out to launching.

Passion

First off, ensure that your passion for this chosen niche is your certified drive into starting out a blog in the first instance.This factor is peculiarly paramount because you’ll come to realize later that passion is the only thing that’ll ensure you keep going amidst odds. So hold this one thought in check before anything else.

Resources

Ensure you have enough means to begin your blog with, debunking general myths that you need quite a lot of funds to build a blog; you certainly don’t. For your benefit, I’ll state out an estimated budget breakdown for building your blog from scratch.

Domain and hosting (bluehost) – $59.40 ($4.95 for 12 months)
WordPress Themes Template (You can get them at Mythemeshop) – $35 ( One time fee)
Plugins: Essential plugins like OptinMonster cost about $49/year and that’s clearly optional.

So in total you need to have an approximate of about $162 – $211, depending on added features like plugins which you may or may not integrate at the start up level.

Dedicated team

Deciding to start off a blog in this chosen niche is enough proof that you already know quite a lot in this area, but you see, the Health and Wellness industry as proved over time to be ever developing in terms of research, information and new methodologies.

So to keep up with the ever broadening pace of the industry, you might as well need to carry along a couple specialized professionals in your field. Not to worry, you don’t need to hire professionals or anything in that order, simply start with close associates, colleagues and people you know could contribute considerably to your blog.

Now with all that in place you are almost all set to get in gear your career in this interesting niche. The following steps are meant to guide you thoroughly into the procedures needed to get your blog rolling.

Step 1

Website Set Up

Domain and Hosting

You have to think of a name for your site. Now this part could be a bit tricky, but hold still and give it some deep thought, you can’t afford to miss is here. A few tips to help;

Let it be short and catchy.
Something easy to keep in memory would do.
Let it be closely associated with your niche. The reason for this is so anyone who comes across it could easily associate it to what your blog is about. For example, healthinsights.com would be more advisable than insights.com. Just something that pinpoints exactly what you do and what your blog is about.

Registering a domain is quite easy with bluehost, all you need do is create a Bluehost Hosting Account.Once logged in, you have two options to register a domain; from the register sub-tab or from the domains page. For clarity sake and ease of access it’s advised to register directly through the domains page.

The procedures are as follows;

After creating your Bluehost Hosting Account , log in to your Bluehost Control Panel
Click the Domains tab.
Input in your desired domain name in the search box.
Click the get started button.
Add the domain to your cart by clicking the green cart button
Click next and afterwards review the registration settings and click add to cart.
Apply payment details, and checkout.

Hosting with Bluehost is a good choice, for one, it comes with a free domain, but then you’ll need to begin by selecting a suitable plan based on your budget, the intentions for your blog and the features you want to have in place.

Find below, selected plans and pricing which Bluehost offers its users along with their given features.

After your selection, you’ll be directed to the next page where you’ll have to register your domain or select a new one. As stated earlier, Bluehost offers a free domain along with hosting so there’s no need to get a domain from anywhere else.

The next phase involves your data entry; contact details, personal information and payment details. After successful payment and checkout, your all set, the system will ask for a password with which you’ll use to login into your site, which wraps up the domain and hosting phase.

Step 1 (1)

Choosing a WordPress theme

Next in line is the theme set up, which is optional as you can either make use of downloadable themes or simply just skip this phase and deal with it later.

You have tons of options when it comes to WordPress themes. You can find an array of lovely themes in the health and wellness niche through the following platforms:

Below are some WordPress health and wellness blog themes as found on Mythemeshop

Step 1 (2)

WordPress Installation

Now it’s time to set up WordPress on your server and configure your WordPress settings. The installation process happens briskly with Bluehost, so no fears, you absolutely do not need a developer or professional on this one. All you need do is accept the permissions and the WordPress installation software runs automatically.

Install recommended plugins: Now, there is no certain way of predicting exactly which plugins you will need during your work. But there are some which are essentially recommended for beginner bloggers in the health niche. Here are my top three plugins to use when starting out a health blog:

SEO by Yoast

Believe me when I say this plugin is a must have for any WordPress blogger not just those in the health niche but any at all. It’s quite easy to maneuver. You can easily get stuff work by following the provided documentation. This plugin offers you with the ability to implement essential keyword optimization throughout all the content on your site with step-by-step simplicity and reliability. Reviews from users have also added that it could as well help improve blog rankings over a short period of time. Did I also mention it’s free? Yeah so no need to over ride this bad boy based on your paycheck. It should be be the first on you list when going plugin hunting.

WordPress Health Tracker

This plugin enables users and page visitors track their health progress, diet, exercise and vitals through interactive charts.

How this works is simply through the seamless process of entering exercise, diet, and vitals data for each day and watch as the interactive charts and reports are built, showcasing health trends over time.

OptinMonster

Email marketing has been proven to be very effective in generating leads. This plugin is actually quite seamless and built with such capability as to reduce the complexities involved in building a subscription list.

OptinMonster is a useful tool in creating, accepting and collating new email subscriptions. As a health blogger, you are certain to need this tool at every point, to grow your list and to ensure the dissemination of updates, building a team of dedicated followers.

Step 1 (3)

Page Setup

Here you’ll learn how to set up the outlook of your page, create a main menu and install Widgets. To appropriately navigate and gain control of your site you need to properly harness these WordPress widgets which come with the themes.

These widgets could be anywhere within the header, footer and elsewhere depending on the particular theme design and structure. You can arrange these widgets to your taste on the Theme Customizer or Appearance > Widgets in the WordPress admin control panel.

Your WordPress theme by default are designated with widgets but you can install new ones from plugins based on your needs. The video below explains the procedures to setting up a page.

Step 2

Curating Content

With curating the content for your health blog in mind, you’ll also need to select a particular area to focus on. The following are a couple wellness specific niches to select from;

Weight Loss/Diet

Contents under this niche will focus on offering expert advice on weight loss and appropriate diets to aid them. You could also provide content with personal experiences from self or clients to make it easily resonate with. Whichever way, all your doing is mapped around providing content for your audiences to help them actualize their diet needs or achieve their weight loss goals.

Fitness

Contents under this category will focus on the area of fitness, exercise, routines and training’s for particular goals and the likes.

Food

The focus here, will be on recipes, health benefits of meals, meal plans, procedures, healthy culinary options, and so on.

Healthy living/Lifestyle

Contents under this category will contain all aspects of associated healthy living and lifestyle choices. You might also include beauty related articles or health means to beauty. And health related choices for different ages and gender.

Others

There are other health related content themes not listed here. It’s your choice to stay creative exploring greatly on the world of health. Categories here aren’t meant to limit you but to give you an idea on just a few of the choices you have when curating the content for your blog.

Note: The above categories are prone to overlap but regardless, deciding to focus your content to something peculiarly distinct will help significantly in keeping you grounded in your niche. The industry is quite broad and competitive but its best to be known for one thing. It’ll help you in getting a dedicated audience and also help you work out better in giving your all and improving and providing relevant content in the area you are most vast in.

Also ensure to use original images along with your content. You can purchase stock photos or utilize Pinterest.

Step 3

Going Live

Now you have an idea of contents required for your blog, you’ll need to develop a scheduling strategy for publishing.

This is where your dedicated team comes in to play; sync minds with them, categorize and schedule your contents and also ensure to have ready archives to draw from regularly. The key is to never run out of content. Keep things original, unique and creative.

Step 4

Promotion

You’ll need to develop a strategy for taking your blog to the frontiers of your target audience. No dilly dallying in this area, you have to give it your best here, because how well you get by at this point will largely determine the success of your blog.

Here are some tips to help promote your blog;

Develop a media presence for your site

To begin, try on at least three of the most relevant social platforms for a start; i’m certain quite a number of your targeted audience makes use of at least one of these under listed platforms on a daily, they are absolutely free and easy to run. They include; Facebook, Twitter and Instagram. Creating business profiles and accounts on each of these platforms should take roughly about ten minutes. What to do with them – share your links to your blog posts on them and also integrate social media buttons to the side bar or footer on your site using the Social media icon widget. Also engage your audience on each of these platforms for optimum lead and share updates about your blog, offers and new content and features. The video below explains how you can embed this social media icon on your blog page.

Set up Google analytics

It’s best to know how your audience interacts with your site for many reasons, one of which is to determine the best route amongst others with which to create avenue for more leads to your site. Google analytics helps to answer the question of who, what, how and when people find and visit your site.

When you get a glimpse of this, it better helps to understand your needs and helps you direct your promotional effect to workable progress. Setting up Google analytics for your site is free. All you need do is sign up for a Google analytics account and install it on your WordPress using MonsterInsights which is the most popular Google Analytics plugin for WordPress.

Use Quora

Quora is a great way to publicize your blog either directly or indirectly. It’s a forum based platform with millions of users and professionals in various niches offering expert advice on various topics.

You can utilize this to your advantage by answering directed questions in your niche and also by adding links to your blog to attract new users. To use Quora, create a professional profile and include details of your site, also participate regularly on forums and engage with users in your related niche.

Use SEO

SEO is seen to be a great tool for marketing initiatives. By directing content peculiarly to people interested in what you do, your blog is more likely to scale amidst competitive reliance with SEO.

SEO makes it possible for your blog to establish a selling path if highly ranked. Moreover it’s more effective than paid ads. It’ll help greatly for you to learn the intricacies of search engine optimization because it has been proven to help reduce the cost per lead while simultaneously attracting higher quality engagement.

All these are very achievable, but first you have to lay out a solid groundwork in committing yourself to learning SEO marketing in actualizing the success of your blog. Below are six major steps and guideline.

First things first, you need to run a website audit and ensure your blog is easy to navigate. Ensure no failing links exists, check the images, check through the content as well, and ensure the relevancy of the keywords you are using.
Second, optimize your site for speed and create unique URL’s relevant to the topic. Create unique and relevant meta descriptions and tags for each page, it’ll help boost your sites search engine click-through rates.
The third step to using SEO is to constantly evaluate your site for performance. Use these to give you a glimpse of how well your site is doing and what methods are working and what’s not.
The fourth step is to do a keyword research. Think of your targeted audience, what words and phrases will they have probably searched in order to discover your content? So give this some deep thought before rambling up your site content with unnecessary keywords.
The fifth step is blogging regularly. This is a very effective way of reaching a new audience and expanding your brand largely to frontiers. It might take a lot from you but it’s definitely worth the effort.
Lastly, use social shares to your advantage. This is a clever way of increasing traffic to your site. Once you begin developing keyword-rich content on your site, distribute to Facebook and Twitter as well as LinkedIn. You can also include links to your profile and content through guest posts of blogs related to your niche. What’s important is focusing on creating genuine, original and very succinct content that people will love to engage in. When this is in place, it’s easier to get more likes, shares, comments and engagements, which all contributes to the leveling up of your SEO ranking.

How to Make A Successful Food Blog, Create a Cook Site And Get Money

By James

This is a 6000 word count practical tutorial teaching on how to make a successful food blog; essential steps to open and create a cooking site is fully explained.

The following are briefs on how to launch this food blog and website project of yours;

Start up capital and cost of approximately USD145-200
Your true passion, love of this niche and real skill
A full mobile responsive WordPress themes template
Domain name registration and webhosting using Bluehost Company
Installation of WordPress software and its total configuration
An HD ( high definition) Nikon Camera for quality pictures

Table of Contents

Set Up Instructions

6 Hard Core Truths To Know
Getting mobile responsive design with WordPress themes
Getting a Domain Name and getting The Right Hosting
Installing WordPress Software
Set Up Guidelines ( Practical)
Maintenance of the blog
Getting on Google search Index

Success Tips / Traffic Generation / Promotion

Getting on Social Media With a difference – Power of Pinterest
Networking
- Connecting with Food bloggers
- Blog Commenting Strategy
- Google+ Community and Facebook Group
Rules of Pictures / Food blogging ideas and topics
Applying SEO
Making money

Step 1

6 Hard Core Truths to Know

The following are brief hard core truths you need to know before you set up and decide to run this type of online niche stuff:

Your Passion is First

You need to genuinely have the passion of wanting to launch this project. Do not start just because of the various food bloggers income you are reading on the net.

I will explain briefly!!

You may be an excellent good chef in the kitchen and probably, your fans, family, guests, colleagues have been praising you on your cooking skill. You may just be someone who loves cooking, I mean tasty, delicious and mouthwatering meals etc.

Having the above passion and your genuine interests to probably:

Show and teach people the ‘how to’ on various cooking recipes and being creative in the kitchen
Showing and teaching people how to live healthy by their eating lifestyle; i.e. teaching them what to cook, how to cook, what to eat to have a healthy lifestyle.
Probably you are a vegan, and you honestly desire to reach out to people in the world
Helping by teaching and showcasing to people how they can break fast food habit and avoid eating junk foods etc.

If you do not have these passion in you, please forget about starting this blogging stuff because your passion is what will keep you going if things are rough; you passion will make you to work harder on the project and your genuine passion will ultimately reflect in your blogging activities.

Treat it as business or else

Successful people knows that punctuality is the soul of business!!

90% of people set up a blog as part of their hobby, and 100% of these people fails before they even clock a year. 10% of people that sets up a blog and treat it as serious business and implementing the requirements of what a business needs achieve and maintain success.

There are approximately 300 million blogs in the world right now and out of that, we have about 3 Million food blogs; so, the competition is tough out there.

You cannot just buy domain name and hosting, launch a blog, write one or two things, and then sit down and expect success to fly straight at you. It won’t, you will need to work your success out!!

The following are briefs of what you will do:

You will need to work hard, publishing quality, unique, educative and resource rich food blog posts on a constant and consistent basis; probably 2-10 blog posts every week.
You will need to be using quality pictures, don’t use images and pictures already existing on the internet or Google images. Get your own pictures and the best way is to probably get a good camera and then try to get a high resolution picture with no pixel ( no distortion, it should be clear and sharp).
Invest Time and money: Ask successful food bloggers who are actually making money, the honest ones among them will tell you that he/she works hard and also commits lots of time and money in the business. You don’t expect success when you just invest one hour per day running the blog. You will commit resources, including your money in running Facebook Ads, getting likes, promoting using Guest post etc.

If you want to launch a successful food blog, then digest and swallow the above honest truths!!

Build a team

If I say build or have a team, I am not saying you should start by hiring and paying people. Your first team should be your family, your wife, your boyfriend, your girlfriend, your wife, your children etc.

You can start all by yourself, but for you not to get burnt out or fizzle out so fast, you need them around you. Probably, in taking pictures, helping you out in maintaining the site or maybe in writing the blog posts.

The bottom line is: Do not run the show alone, you need support, you need a helping hand that will support, motivate and encourage you because the first six months is not always easy.

Forget the myths that are not real – income reports

Most food bloggers displays income report just to entice you and encourage you to launch yours. The truth is that they will not or did not tell you the amount of labor, work, time and sacrifice they made before making that sum of money.

The honest truth is that out of their so called blog earnings or income report they display, 75% comes from a single source which is from Bluehost (you can check it out).

In addition, these bloggers (more than 60% of them) have stayed long in the business and they have more than 200 blog posts on their pages.

My summary is this; do not be carried away by the so called income reports, while it is true that 85% of them are making the money, for you to get to that level, you will work hard, spend 20 hours out of 24 hours, invest seriously and commits lots of resources publishing quality posts out there.

Be focused and stay unique

As I said earlier, we have about 3 million food blogs out there, and more than 92% of these are all in the same general niche.

One easy way for you to be recognized, respected and regarded as an authority is not to go with the crowd. You can probably focus on being a vegan food blog (probably with specific areas on the vegan stuff); you may focus on obese people and how to avoid this serious problem by starting a blog on this; you may focus on children diet i.e. starting a blog with focus on children etc.

Summary: Don’t do the same thing other people are doing, launch your own food blog with a unique perspective; you are much more likely to achieve success at a faster rate.

Spying on your Competitors

This is very bitter to swallow. You should know that you don’t have real friends to be honest. Every other food bloggers out there is trying to grab all visitors and all the money to his/herself. So, technically and financially, you guys are not allies but competitor.

So, you will need to spy on them; spy on their winning strategies, study their model of advertisement and method of making money. Study their model of writing blog posts etc. Study their social media activities and accounts. Spy on them, then leverage on what they are doing and go the extra mile to better it.

For example, if you discover that one of their published blog post is the main cash cow ( giving them money); why not try and publish the same thing/topic/title, but make it more better with facts, pictures, videos and increase the word count to double their own word count!!

Step 2

WordPress themes for the design

Everything starts by your approach, and your approach in this context is how your blog looks like. I will be discussing the design concept, including the importance of having a design that will be mobile responsive (i.e. people can view, read the contents without distortion, straining their eyes or scrolling up and down unnecessarily on their mobile phones/devices).

The solution is to make use of powerful, professionally designed premium WordPress themes built specifically for this niche purpose. These themes are mobile responsive, SEO tamper proof and are beautiful designed.

Do not waste your money and time trying to write codes and build the design framework by yourself.

Examples of these WordPress themes are listed below:

You can get these WordPress themes from the following respected and reputable companies;

So take your time to view the demos of these themes and when you are pleased with a particular one, you will need to buy it (costs ranges between USD45-USD120).

After the purchase, you will download the ZIP files or the ‘Core WordPress Files (it depends from where you bought the themes from and again how to use these ZIP files in designing your site is fully discussed as we progress).

Step 3

Getting a Domain Name and Web Hosting

Take a look at the various blogs and sites out there, examples below;

Name of blog: Pinchofyum
Domain name; pinchofyum.com
Name of Blog: huffingtonpost
Domain name: huffingtonpost.com
Name of site: Facebook
Domain name: Facebook.com

Can you see the above? that is a simple illustration of the meaning of a domain name. You will need a domain name that will be your brand, both now and the future. Your domain name should be a simple, yet unique name that does not exist anywhere.

So, what are you waiting for?

Start thinking on the sort of domain name you will use for your new blog; a very good way to start is by searching for the availability first and then registering it.

Once you get a name that is available to register, quickly do a fast check up on Facebook, Pinterest and Instagram if you can also use that same name.

Go to Facebook, open a free FB page and use that name
Do the same thing with Pinterest and Instagram

The reason for this is because of branding advantages; it is a good thing and highly respected decision to have the same name cut across the blog name, Facebook, Pinterest and Instagram.

See the below illustration:

Name of site: Google
Domain name; google.com
Name on Facebook: www.facebook.com/google
Name on twitter: www.twitter.com/google
Name on pinterest: www.pinterest.com/google
Name on Instagram: www.instagram.com/google

Can you see what I am trying to explain to you? You need the same concept for your long term success.

Webhosting of the domain name

To have a presence on the internet starts with the domain name registration and also the hosting of the domain name.

The domain name registration and hosting happens at the same time on Bluehost Webhosting Company and I honestly recommend you host with them. I have been using Bluehost for a very long time and I must say they are the best in the industry for a new starter like you. With as low as USD3.5, you can have your blog running in no time.

To host your blog, follow the images and pictures below;

The following are summary of why I am Recommending Bluehost Webhosting Company to you;

Reviews

If you want to know about a particular product(s), just check out the reviews on it; Do Google search and you will see lots of positive reviews on their services and products. The reviews on them is almost 98% positive.

24 Hours Excellent Support Service

One of the reasons why I am still with Bluehost is because of their excellent 24 hours customer support services. It is second to none, and trust me, you are in safe hands. Having access to support 24 hours 7 days a week non-interrupted is of great importance to your site when there are problems.

Fair Pricing

As I earlier mentioned, you can get your blog up and running with as low as USD3.5 per month; this is one key reasons why they have the largest customer base amongst their peers in the industry. Bluehost has over 1.9 million customer and remains the best and most popular webhosting company in the world.

Excellent Features

Most expensive webhosts out there do not offer full scale features, bluehost does. With your hosting, you have email features, apps, themes and different design option with right tools.

Uptime / Load Time

Uptime on bluehost server is approximately 99.9% (the highest in the industry); the uptime factor is important to the success of your food blog because you will not visitors to visit the blog and found out it was down or offline. With Bluehost, you are fine.

In addition,

When you host the domain name with Bluehost, the domain name fee is waived ( you will not pay almost USD18 ; this is a great deal);
For a WordPress powered blog/site ( yours is an example); they are the best and mostly recommended even from wordpress.org/
I have been using them for almost 8 years running, for my blogs and clients likewise; they are reliable and dependable.

GET YOUR SITE HOSTED ON BLUEHOST WEBHOSTING PLATFORM AND RECEIVE FREE DOMAIN REGISTRATION

Step 4

Installing WordPress Software

After the successful purchase of the hosting packages, Bluehost starts the installation and initial configuration for you.

They starts by asking for your permission to install WordPress software (W logo). Accept the permission and the whole installation occurs in the background within 2-10 minutes.

Follow the images below for the WordPress software installation.

fu-3 — skip this, use the WordPress themes/templates you purchased for this purpose

Please take note of the following (very important):

Your domain name; nameofblog.com
Your Blog URL address: www.nameofblog.com
Your login (WordPress login): nameofblog.com/wp-admin/ (this is the address you will type on your browser to be able to login into your dashboard and starts posting or do any other task on it); after typing it on the browser, the image below will show on the screen.

Your username and password to access it is ‘admin’ or your email address and the password is known only to you (created during installation above).

Once you get this right and you are able to login, what you will see on the screen is your dashboard, and the real settings/configuration has just started.

Step 5

Set Up Guidelines (Practical)

The set up guidelines is a little bit comprehensive and I would simply want you to read my earlier blog posts on how to set up a blog, check it here.

Or, let me briefly explain the step by step instructions on how to set up everything; the following are steps we need to take, follow me patiently as I explain each.

Uploading and installation of purchased WordPress themes
Header, footer and Logo Adjustment/ Settings
Settings of the Menu
FrontPage Design and settings
Widgets, Pages, category, post set up instructions
Permalinks Set Up Instructions
WordPress plugins – Top 3 plugins for a food blog
Final Configuration

I will be using this WordPress themes (the best and most popular template for a food blog) as my tutorial.

Step 5 (1)

Uploading and installation of purchased WordPress themes

I earlier recommended some templates, called WordPress themes for you to buy, if you have bought them (you should have downloaded the ZIP file), then it is time to upload the theme and start with the design of the site.

Go to your dashboard, locate appearance, and under appearance, you will see themes, click on ‘ add new themes’

The theme page will open and you will see some recommended themes, ignore them; just click on the upload box, check for where you downloaded the ZIP files, click on it and have it uploaded

After few minutes, the themes will be uploaded, click on installation and then activate the theme.
Go to your homepage, refresh the homepage and the new design will be showing.

But, for a faster process, it is best and highly recommended for you to import the demo so that your new food blog will look exactly like the WordPress themes you bought.

Using the Demo Upload Option

If you want this process, follow the guidelines below;

Go to the ZIP file, UNZIP it by removing or transferring the contents to a new folder or you simply move it to the desktop.
Check inside the unzip file, and locate demo.xml or any file ending with .xml; this is the demo file we are interested in and it is the file we are going to import. After seeing this, then,
Go to your WordPress dashboard, go to ‘tools’; under tools, click on import; and you will be taken to the import page.

On the import page, check the last option (installing the import plugin)
Run the plugin by clicking on it (do not mind any warning that comes up, after the installation, we are going to remove and delete the plugin, so you are safe)
Look for the .xml file and import using the plugin ( the plugin does all these task, just give it the necessary instruction)
Ascribe all attributes to the Admin and proceed; after few minutes, the demo contents will be imported.

Refresh your homepage and you will see all the imported contents, images may be missing, you will need to handle this manually; however, all settings, posts, pages and categories just like the demo themes is totally imported.

I recommend you watch the videos below for more understanding:

Step 5 (2)

Header, footer and Logo Adjustment/ Settings

Just look at the image below:

The header is an important element and you will need to adjust and set it up for your own brand of a food blog concept.

The header is house to the menu, the logo and some brief descriptions, and in cases advertisement (e.g. the leaderboard Google AdSense Ad format).

To edit your header;

Go to widgets and follow the instructions there (the widgets is located under the ‘appearance’).
Go to theme options (present on the dashboard, though not all themes have this features, you have to check the dashboard if there is).

Footer and Logo

The same way you edit your header is the same principle of editing your footer. Honestly, if you make use of the imported demo, your task will be so easy and you will just be editing them one by one.

For the logo creation, check the theme options and the widgets settings for instructions on the logo. The instructions will clearly tell you the size and expected dimension (e.g. in pixels, in inches etc.)

Step 5 (3)

Settings of the Menu

The menu is the most important part of the header, it is located just below the header, mostly below the logo. Below is what a menu represents;

As a food blogger, setting up your menu is important because it serves as the gateway to all contents on your blog.

I encourage you to check the menu features of your competitors to grab some winning formula;

To set and implement the menu, I encourage you to watch and study both the image above and the video below:

Step 5 (4)

FrontPage Design and settings

As a blog, your FrontPage settings can be achieved from three perspectives;

Going to settings, then to readings as seen below:

Going to the widgets and setting up everything;

And in some cases, you go to the ‘theme options’ and set up everything

The next step is for you to set up and arrange your pages, categories and also the post areas.

Step 5 (5)

Widgets, Pages, category, post set up instructions

Watch the video below to have an understanding of all these:

Once you are done with the above, then follow the instructions on your pages and categories:

Pages

You already have some published pages because of the demo, and if you do not use the demo, then you need to create pages.

Important pages to create includes:

About
Contact
Advertisement
Privacy Policy
DMCA
Terms of service
Disclosure

To edit pages ( or even create page) from the demo, just go to the settings page, as seen below:

Step 5 (6)

Permalinks Set Up Instructions

The Permalinks is important for SEO; I am sure you do not want this type of published URL (example shown below)

http://www.myfoodblog.com/02/10/2018/3 or
http://www.myfoodblog.com/02/10/2018/php1 or
http://www.myfoodblog.com/2018/vegan-diet-for-old-people or

The best URL model is shown below;

http://www.myfoodblog.com/vegan-diet-for-old-people/

This is excellent for SEO advantages and naturally helps you to rank higher on the SERPs;

Now, you will need to change the default date based URL structure to a name based URL structure, as seen below.

Step 5 (7)

Installation of Essential WordPress plugins

WordPress plugins powers a WordPress blog, of which your own project is part of it because everything we are using is based on this powerful software.

The following plugins are essential to install;

Yoast SEO plugin: Very important for SEO, this plugin will assist you greatly, even in sitemap creation.
W3 Total Cache: it makes your blog to loaf fast, it boosts and cause a blog to automatically load fast. Very much essential.
Akismet Plugin: Removes and blocks spam without you having to worry about Capthca
Jetpack plugin: A multipurpose plugin, must have. Excellent to create contact form for contact page, important also in knowing daily statistics.
Sumo plugin: the very best plugin for social media sharing buttons and icons.
Nofollow plugin: important to prevent dofollow backlink leak from your blog.
Real Time chat plugin: Important for instant messaging between you and visitors (that will turn to clients/customer). You receive chats on your mobile phones/PC and you reply instantly. Very handy and highly recommended.

The following are important /MUST have WordPress plugin for a food blog:

Tasty Recipes: Though it is a premium plugin but it offers much more value, especially from SEO point of view. First, it makes your recipe good for SEO, helps in adding rating format( star), it also helps your recipe photo to show in Google search result pages, ( this increases your conversion because people are more likely to click on this type of result format).
jQuery Pin It Button For Images: People and visitors can easily pin and share your recipe images/pictures on Pinterest directly.
WordPress Related Posts: Very useful to display related posts; this plugin helps you to reduce bounce rate on your post and pages.

So, the above plugins are plugins you MUST install on your blog. To install and activate a plugin, I recommend you watch the video below.

Step 6

Maintenance of the blog

If you read and follow the above listed instructions, your blog will be up and running in no time. The next step is just for you to maintain the health status of the blog.

You maintain it by:

Publishing constant and consistent streams of post
Checking and updating of installed WordPress plugins
Checking and updating of installed WordPress themes
Checking and updating the latest version of the WordPress software used in building it.

Now, the last three points are very easy to do. Anytime you logged into your WordPress dashboard (using www.yourdomainname.com/wp-admin/), you will see a notification telling you that updates are available for those three points. Simply follow the on-screen instructions and click on update. It will automatically updates in the background and your site will be in excellent shape.

Step 7

Getting on Google search Index

Congratulations for the successful launch of the blog, it is now time you get on Google radar for indexing and the flow of organic visitors from the search engine to your site.

Google search console ( https://www.google.com/webmasters/tools/)
Google Analytics ( https://analytics.google.com/analytics/web/)

Google search console

You use Google search console to get your site indexed; to start, go:

Go to Google console at google.com/console, open a free account and get your blog verified. The process of getting verified is best explained with the video below:

Once verified, submit your sitemaps on it and use the ‘fetch as’ tool to get faster indexing of your posts and also the homepage.

To create a sitemap, go back to your food blog, check under the installed ‘Yoast plugin’ (seen by the right hand side of the dashboard), follow the instructions and you will create a sitemap, then take the sitemap and submit it in the sitemap section of the Google search console.

Google analytics

Google analytics is important for use to collect and study data about how your blog is progressing, especially about visitors. You get statistics on daily, weekly and monthly traffic of visitors to your site.

Go to ( https://analytics.google.com/analytics/web/) to get registered and be verified. Watch the video below.

Success Tips / Getting traffic / Promotion

Step 8

Getting on Social Media with a difference

We all know the importance of having a presence on the world’s leading social media networks. It is one of the reasons why I earlier mentioned that the name of your domain should also be used to open free accounts on Facebook, Pinterest and Instagram.

When you open an account on these sites ( using your domain name because of branding, and if not available, use a name close to your domain); make sure you complete your profile, upload high quality pictures of your recipes, food stuff as your profile and background pictures.

Facebook: Follow the above instructions, invite your friends, colleagues and friends to like the page. Doing this give you your first 20 followers/likes. After this, you can advertise to get likes/fans.
Instagram: Do the same thing as above with Instagram

However, Pinterest is your secret weapon of getting traffic and I am going to concentrate on it.

Power of Pinterest

The most popular category of content most shared on Pinterest is on Food related articles and contents. Pinterest is the MAJOR source of traffic for successful food blogs. Pinterest is the Google (traffic / visitor source) for 100% of all cook and chef blogs.

Focus your power and attention on Pinterest; how?

Go to pinterest.com and open a free account
Get your blog verified on Pinterest, by adding their code on your site. Doing this gives you a PR8 dofollow backlinks from your profile back to your blog (very important).
Create boards (just like category); in this board, you will be sharing your pinned images there; so it is like arranging your PINs in a hierarchy order.
Take powerful, sharp and crystal clear pictures (the pictures should be original) of your contents and pinned them on Pinterest.
For best results, you can use Photoshop to edit your pictures and images to the standard of normal Pinterest images as seen below, or you can use the canvas website to do this ( canvas is very good because they already have different Pinterest templates you can just pick from).

But here is the secret to getting lots of Pinterest referral traffic to your food blog;

When you join Pinterest, make sure you follow other pinners who share similar interest like yours (follow other food bloggers).
Look out for what is called ‘Group boards’, just like Facebook groups (this is where the secret lies). Some of these groups has members that are close to almost 30,000-200,000 in numbers.
Join these group boards, you may sometimes have to contact the admin to allow you join them.
Join as many of these boards, at least, close to 20 different ones.
Get active by commenting on them, pinning other members of your own board etc.
Do this constantly for at least 1 month
After getting active, you will need to contact the Administrator to allow you share and pin your own PINS in the group
Once accepted, start sharing your pins there on a reasonable and timely manner (do not spam them).

You will be surprised at the traction and flow of traffic you will be getting from them. Learning how to start a food blog and aiming for success depends a lot on the use of Pinterest!!

Step 9

Networking

As a food blogger, networking is essential to your survival; you cannot stand alone and expect to be known, heard and or popular. Let me discuss briefly;

Connect with other Food bloggers

You probably know some few bloggers in the food, vegan and/or cooking niche; start reaching out to them using the tips below:

Send them email directly, introducing yourself and telling them you wish to be their protégé/students to learn from their pool of experience
Join and follow them on their social media networks i.e. on Facebook, twitter, Pinterest and Instagram.
Visit their blogs, read their blog posts, drop meaningful comments; comments that will naturally attract their attention and they will in return also visit yours and do likewise. Commenting is a powerful weapon if used wisely.

Get on Google+ Communities and Facebook Group

I have already explained how to make use of Pinterest and the group board on the site. I also advised that you should focus 100% on the use of Pinterest because it sends traffic to a food blog more than any other social media networks.

However, for the sake of SEO (search engine optimization), it is important you get on:

Google+ Communities
Facebook Group

However, Google+ is the most powerful one to join first, how?

Go to Google+ at google.com/plus, and sign up for a free account
Complete your profile with professional details, including description, perfect profile and background picture etc.
Go to communities, search for food related communities, join them; join at least 10 communities.

example of googleplus community on food — sign up freely, search for food related communities and join them.

After doing this, get engaged (just like the Pinterest board in above) and become active. Do not share your posts immediately after joining these communities/boards.
Email and contact the administrators to accept you so that you can start sharing your posts on the Google+ community. Contact the administrators after being engaged and you should have stayed for about 1 month.

Google+ is extremely powerful and its influence on SEO is undisputed!!

Step 10

Rules of Pictures / ideas and topics

I have listed out some tips that will guide you when taking your pictures to use as a respected food blogger; please remember that the pictures must be your own picture, from your own kitchen and not taken elsewhere.

Lightning

The lightning should be of the same intensity throughout the room; it means it should stand uniform with no shadows interfering in the brightness.

CAMERA AND LIGHTNING

Place of taking the Photograph

I quite understand that your kitchen will be busy with different ingredients, tools, knife etc.; however, when taking your pictures, the pictures should simply concentrate on the main recipe or cooked item.

And the best position is to place the item on a clean tabletop with no interference of unnecessary items.

Have more than one Shot / Snap

Take more than one snap of a particular item, and of course, snap from different angle and positioning so that you can have different options to use.

Use Photoshop

After the photographs, you can use Photoshop to add text on it (for security and to avoid image theft) and also to sharpen and make it look really professional.

Food blogging ideas and topics

Examples of curated suggestions and ideas if you want to run and launch your own food blog:

Vegan diet and meals- how to etc.
Seasonal foods
Blogging about international cuisine e.g. Thailand, Brazil, Africa, Asia, India, Texans, America, Germany etc. (it is countless) you’re trying out
Or writing blog posts on/and about restaurants, cookbooks and also reviews about kitchen tools and equipment etc.
Professional guidelines on Kitchen layouts – sharing your experiences on how you turn your kitchen around etc.
Eating Etiquette
Blogging on how to achieve body fitness with your meals etc.
Kitchen tips and tricks
What about cooking classes
Blogging on Hot deals, sales and coupons

Step 11

Applying SEO

SEO means search engine optimization. SEO is important because you need the search engines to send traffic (organic traffic to you). Though it is complex, I will briefly give you the tips.

As a new blog, it is important you fine tune everything so that it can get the attention of Google (the biggest and powerful search engine).

Follow the steps below

Install Yoast SEO plugin – This plugin will help you solve the basic and initial SEO problems. You can read more on how to use the plugin and set up the SEO of your blog. Check the resource guide below.
Stick to a publishing schedule and post original, high quality post that is not plagiarized or duplicated. Publish these posts on a constant and consistent basis.
Invest time and money to guest blog (I usually outsource these task), you can Google to find out details on guest posting and how to outsource it.
Avoid Google penalties, I highly recommend you read this resource guideline on this important issue.

As a newbie, I honestly recommend you watch this video from Yoast:

Step 12

How to make money from a food blog

Successful food bloggers make insane amount of money every month, you can also achieve the same, but with hard work and also by implementing all what I have suggested to you.

You can make money from the following:

Running and offering online classes on cooking

You know, cooking is a skill and not every lady/women out there is skilled with this; you can organize online classes to teach interested people. Believe me, you are going to make incredibly amount of money just by tutoring people.

Affiliate Marketing

Affiliate marketing is easy to do, unlike running the above online classes earlier suggested. With affiliate marketing, you stand to make lots of money.

How?

Sign up as an affiliate on Amazon; when you sign up as an affiliate, you will be given a code to display on your blog, with Amazon, you can sell and refer people in making purchase of any kitchen related items and equipment.

Amazon is big enough to accommodate any food, cooking or kitchen related products you want to market and the beauty of it all is that you can do this from anywhere in the world. Amazon pays your affiliate commission (earnings) either through check or PayPal.

Hot Deals, Sales and Coupons

Lots of people are not using this method to make money on their food blog; recommending and displaying hot deals, sales and coupons to your visitors is a great way to make money.

It works just like affiliate marketing, but this is more targeted and people tends to make purchases with this strategy.

If you have not tried it on your blog, I recommend you try it. Some coupons may be free lunch at expensive restaurants, mouthwatering offers from reputable kitchen equipment manufacturers, huge discounts etc.

Go on Google and search for coupons and hot deals on affiliate marketing to get started. You can search for merchants in this niche at ShareAsale ( one of the biggest affiliate network company, like amazon)

Direct Sales

You can offer direct sales of your eBooks, eCourses tutorials, products and materials to your customers and visitors. Trust me, it works like charm. Just make use of the Easy Digital download plugin or outsource it to Gumroad to handle this aspect

You can also offer direct advertisements and any company interested may contact you.

Refer to start their own blog

Most successful food bloggers uses this unique strategy to make money. Because of their successful experience and having lots of subscribers/customers/visitors; they easily create a dedicated page and tell people how to start their own food blog.

In that page, they explain to them the tools and products to use, including the use of Bluehost and dedicated cooking templates. In essence, they help people and in return, they also make money.

CONCLUSION

All information you will ever need to open your own food blog is practically discussed in this guideline, it is a one-stop solution guidelines to your quest. I sincerely hope you that you really find it helpful.

Please keep this guide; bookmark it on your computer, and share it among your friends and family and most importantly kindly link back to it.

If you need any help or assistance, do reach out to me. Cheers!!

How to Make a Successful blog And Get Money Using WordPress

By James

How can I make a successful blog and get money using Bluehost just as you are making USD250 per day? I replied to the fellow, you need to take blogging seriously and not just a hobby.

To start a successful blog and make money, you need;

USD 145-200 ( this is the approximate start up cost)
to know the why of blogging ( decision on what to blog about)
to know the where of blogging ( chose preferred blogging platform)
to get a mobile responsive WordPress themes for design outlay
to register a unique domain
to get a cost effective webhosting server ( Bluehost is recommended)
to install WordPress software
to start writing articles ( blog posts), remain consistent, work hard and continue to learn

Table of Contents

My story – breakdown of my earnings
What is Blogging, knowing the why and where!!
Free Blogging platforms And Why You Should not use them
The Right Approach – wordPress.org vs Wordpress.com
Choosing a Niche
Choosing the perfect Blog design
Choosing a name And Domain Name
Website hosting (Recommended Company)
Configuring your blog, Installing plugins, overall settings
Pages set up, categories, menus and Widget settings
Overall blog configuration, settings
Professional tips on blog post ( tips on getting first 30 posts)
How to publish your first Blog post – Rules of the perfect Blog Post
Setting up your blog on Google search console and Google Analytics
Google indexing your posts
Google penalty triggers to avoid

Success Tips / Promotion / Getting Traffic

Use of social media accounts
How To Network and expose your blog

Step 1

My story – breakdown of my earnings

My first online earnings of USD 0.07 cent was made about 7 years ago; that was when I was a writer on hubpages, I was averaging about 20 USD per day (from Google Adsense) when my account was suddenly closed for no reason and I had serious heartache for more than 3 months before I braced up to set up my own blog

First Rule: Set up your own blog and do not depend on other people’s blog either as a writer or contributor to make money. The hard way is actually the best and only way to SUCCESS.

After setting up my own blog, I started writing on the new blog, made some money, but after 1 year and 3 months, I was hit by Google penalty and all my daily earnings disappeared; I was frustrated for almost 5 months before I had the courage to start all over again.

After this, I set up two other blogs and all of them failed at the end of the day. In late 2015 (November), I started two new fresh blogs and both is giving me approximately USD150-250 per day.

Second Rule: Do not give up; when you fall, rise up and be renewed. It takes months and sometimes years to start making reasonable money.

My experience has taught me that with blogging, you need to focus on what you know best, be a good writer (and sometimes hire people), focus on product and service oriented niche of blogging (and not just information based), diversify your blogs (by having 2 blogs with different niches), concentrate on affiliate marketing and your own products (to sell) and finally be a good friend to Google

Third Rule: Be creative, and focus on product, sales or service based niche of blogging

Step 2

What is Blogging ( knowing the why and where)

Blogging is taking your diary of events and uploading on it online for your friends and readers to know the latest updates about you. It is a personal online avenue to share your ideas with the outside world. The real idea of blogging did not take into account the possibility of making money, however, the concept of blogging has evolved into a money making machine when done properly.

As you are about to start, there are some facts and myths I would want you to know and probably knock out:

Blogging is not rocket science; the only major requirement is your ability to write. If you can write, then give blogging a chance. It is fun, easy and not stressful at all.
Making money with blogging is not easy, especially if not done properly (e.g. choosing the wrong niche and/or choosing a niche you do not have adequate knowledge about). You will need to work hard if you want to make money.
Anybody can run a blog; be it a president, busy man, pastor or reverend (just find your niche, your groove and the unwavering desire to start).
Running the blog as a hobby or on part time basis will not give you your desired success or may slow your success down.
You must have the passion for blogging; along the journey, you will become discouraged, become fatigued, discouraged etc; but if you actually love what you are doing, then the impetus to keep on moving will naturally propel you forward.

Step 2 (1)

Free Blogging platforms And Why You Should not use them

I must be honest with you here; there are free blogging platforms that you can use to get started. It cost zero sum of money to launch your blog on these platforms. However, it is never recommended because of numerous disadvantages.

The following are the popular free blogging platforms and their disadvantages:

Blogger

Blogger is the oldest platform and it is run by Google. Though it is flexible to use, and to some extent, most people get started on this platform before they migrate to a better platform which is WordPress.org platform.

Disadvantages include:

You can’t get a brand name; your blog will be in this format ( just an example): nameofyourblog.blogspot.com
You cannot make money on it, except through Google AdSense ( you will be extremely limited)
Advertisers will not see you as a serious fellow to transact with
You are not in control ( the blogger account can be closed anytime)

WordPress.com

There are two versions of WordPress platform; the free platform is WordPress.com while the original (what I am recommending to you is the WordPress.org version).

The WordPress.com is the free platform and the disadvantages are also the same with the blogger platform mentioned above.

Tumblr

Tumblr offers a free blogging platform but do you know what? All their blogs are not indexed in Google, so , what is the point. This is a no go area.

Facebook

It is true that you can set up a blog on Facebook, but the blog is either in the form of running a Facebook page and /or group.

It is not a blog in the real sense because you cannot publish a blog post; you cannot run advertisement like Google AdSense. The only thing you can do is just like the normal Facebook account where you post updates, pictures and videos of yourself or things you want.

The only way to make money with a blog on Facebook is by promoting affiliate products to your followers (likes).

My candid advice is ‘do not start your blog on Facebook’ because there is even more restrictions when it comes to making money with product promotion. Secondly, you are not in control and FB can close your account or the page/group anytime.

Step 2 (2)

The Right Approach – WordPress.org

This is the best platform and it is the recommend platform on which more than 31% of blogs and websites are built on. All my blogs are built using WordPress.org and I must say it is the best experience so far. It is easy to use, easy to update and you can build any type of blog without having to stress yourself about a single line of code. I will explain and teach you everything in this tutorial.

With WordPress.org, it is premium and you have to buy your domain name, host the domain name and also get WordPress themes ( for the designing concept). Full explanation is detailed below.

main difference between wordpress.com and wordpress.org ( courtesy, Bluchic)

Step 3

Choosing a Niche

The beginning of this journey actually starts with choosing a niche. There are various niches out there, however, the best niche you can start with is the niche you know about i.e the one you can be sure you are an authority and also the niche you honestly love.

For example, we have fashion, beauty, lifestyle, technology, food (cooking), news, entertainment, tutorial focused niches etc. You need to launch a niche you will not find stressful.

Want to know about Fashion blogging; read it here
Want to know about beauty and skin care? read it here
Want to know how to set up a technology blog, read it here
Want to know about cooking/food related? check it out
And also about online news blogging; check it out

Just check and search the entire haceweb blog, I have published extensive guidelines on virtually all types of blogging niches out there.

Another point is , not all niches gives the same amount of revenue because of their different advertisement/money making revenues; in this case, if you want to focus on popular niches/money making niches/EDD ( exact domain name) etc.; you will need to make research on that.

To do that, I recommend you use the world renowned tool (used by professional bloggers and myself) to get ideas, know traffic statistics etc.; the tool is SAMURAI ( SIGN UP FOR THE FREE TRIAL).

Step 4

Choosing the perfect Blog design

The niche you chose determines to some extent the type of design you want for the blog. Generally, there are free WordPress themes (design templates) out there, but none of them is safe, secure and can actually give you what you need (again, they are limited because they are free). I will never advise you to go for the free templates.

Each niche has professionally designed WordPress themes that are search engine optimized, gives you good ROI ( return on investment e.t.c).

From my experience, I have been using most of these ready made, professionally designed templates from reputable companies rather than wasting my time on coding/programming or trying to design the blog myself.

So, if you have a niche in mind or general blogging, you will need to search for your preferred choice through the recommended companies below, buy your preferred WordPress themes (templates, it is generally in the price range of USD35-USD129.), download the ZIP file to your laptop/PC/desktop computer and have it ready for the installation/upload in the next stage of the tutorial below;

For example, I have listed out some designs for select niches below:

Fashion

Food

The above template designs are just examples. For you to see different template blogging design templates ( WordPress themes), go to the above mentioned companies ( also seen below) and thoroughly search (you can type the keyword in their search box e.g. medical, college, tutorial, money making, computer, celebrity, Google Adsense etc) for design that will fit your purpose.

And remember, to always view the demo!!

After this, just save the ZIP file, and continue with the domain name registration and web hosting for your new blog.

Step 5

Choosing a name And Domain Name

If you chose the wrong name, then you will have trouble and future problem with branding. The name you chose for your blog should be an identity that defines you, your purpose, products and services.

Look at popular bloggers out there, check out their names, check the uniqueness of their identity and try to replicate same.

Please know that the name you chose automatically becomes your domain name; the domain name is the technical name understood by the web and other internet protocols; it’s the real identity of your blog online.

When choosing a name/domain name; please bear in mind that the name should be:

Short and memorable
Not more than 12 letter words
Unique, unused and easy to pronounce
The same name will be used for your Facebook, Instagram, twitter, Google+ and possibly Pinterest Account (but the most important of all is Facebook, Instagram and twitter)
So, when thinking of the name to use for your domain name, also think of using that same across all your social media accounts.

Why?

Branding Purposes!!

Take a look at social media accounts of Facebook, twitter, and Forbes accounts:

For Facebookcom – Facebook.com/Facebook, twitter.com/Facebook
For Twitter – Facebook.com/twitter, twitter.com/Facebook
For Forbes – Facebook.com/forbes, twitter.com/forbes

For example, Forbes is the name of the popular entertainment/news blog and the domain name is forbes.com; Facebook is the name of the world’s most popular social networking website and the domain name is facebook.com; twitter is the name of the world’s most popular microblogging social networking real time blog and the domain name is twitter.com

You need to be cautious, calculative and pencil down different names you will likely use for your domain name (because this is the beginning of the start of your new blog); To do that, I recommend you use the form and tool below ( From Bluehost company) to do the search immediately

Search very well, and if the preferred name you want is available, I recommend you register it immediately and keep it for yourself ( because other people from all over the world are doing the same research you are doing, you need to act fast and smart to get the domain name immediately!!)

Step 6

Website hosting (Recommended Company)

As soon as the domain name is available for purchase, you will also be presented with the option of hosting the domain name.

Hosting the domain name means, you are buying a space on the internet (through the use of web server, provided by the web hosting company) that will make your domain name to be seen and accessible online.

Without hosting the domain name, the domain name is useless and will not function/work.

For a starter, I recommend the same company you used for your domain name registration; Bluehost is reliable, dependable and it is the hosting company I am using for this blog and my other blogs.

With USD3.45 per month, you can get started, and if you decide to host with them (you will not pay again for the domain name registration, it automatically becomes free, saving you an approximate sum of USD17 per year).

GET YOUR SITE HOSTED ON BLUEHOST WEBHOSTING PLATFORM AND RECEIVE FREE DOMAIN REGISTRATION

Step 7

Configuring your blog, Installing plugins, overall settings

If you are well able to get the domain name and hosting correctly, then I congratulate you ( or if you have problem or need help, just reach out to me through the chat feature below or through the contact page).

This next stage is a little bit technical, and I will explain everything you need to know with both pictures and video tutorials.

Follow the screen shot below for the registration of the blog on Bluehost and also for the initial set up instructions.

Please note the following points:

Your login to your Bluehost account will be created for you; typically, this involves your email address and your password will be chosen by you.
Please keep it safe somewhere (including your password); because this is the engine room of anything you want to do for your blog.
When installing, chose WordPress software ( you will be asked or shown the logo); please also note and write down the login ( username and password).
When the installation is complete, you will be taken away from Bluehost and shown your WordPress dashboard like the one below.

And if you are not , just sign out of the Bluehost Cpanel ( Account), then open your browser and type in the login of your new WordPress bog ( in most cases, it will be in this format, yournewblog.com/wp-admin/ or www.yournewblog.com/wp-login/ ;

With the earlier mentioned WordPress Login I told you about, you will now use it to sign into your blog; if successful, you will be shown the WordPress dashboard as shown above.

At this point, the actual settings and configuration of your blog is just starting, please be patient and follow the guidelines and further instructions below:

Step 7 (1)

Designing / Configuring your blog

From the dashboard, the first thing you will need to do is to change the default/initial design that came with the installation and upload your earlier purchased WordPress themes/templates. Follow the screen shot below.

Locate the ZIP file

Click on appearance, then themes, then click on Add new; follow the screen guide; locate the downloaded ZIP file and upload it.
Watch the video below

Template Demo Upload

However, in some cases, you may want to have the demo (as displayed in the template you purchased) uploaded on your blog for two reasons.

Probably because of easy ways to edit the contents and gradually add yours
Probably you want your blog to look full and professionally looking exactly like the demo.

To do that;

Go to your ZIP file, unzip it by opening it
locate demo.xml ( or anything that ends with .XML)
Once you find it, upload the .XML ( that is the demo content); before uploading, you will need to install the WordPress import plugin ( see the image and video below).

Watch the video below for tips to upload the demo contents;

If you get this done, the next step is to install what is called WordPress plugins. Plugins powers your new WordPress blog and they are highly important for any task you want the blog to carry out. For instance, you need a plugin if you want to be selling downloadable items/eBooks/Music e.t.c. on the blog or even offer services and collection of your money using PayPal.

Step 7 (2)

Plugin Installations and Configurations

There are some basic/primary plugins you need to install immediately. These basic plugins are listed below:

Other plugins you may want to consider includes:

Mail Poet: Helps you to get email leads of visitors and enables you to send newsletters to your subscribers/readers.
Easy Digital Download plugin) : to sell eBooks and collect money using PayPal
AMP plugin ( to turn your blog to Google specified Mobile responsive blog and make it load faster)
Image crusher etc.

To install the plugins, follow the guidelines below:

From your dashboard, locate appearance, and under appearance, locate plugins and from there, click on Add new.

From the new page, locate the search box towards the right hand side, type the name of the plugin you want to install e.g. Yoast SEO.

The plugin will be displayed, and simply click on install and later on “Activate”.

Or simply, you can download the plugins and upload them using the above method ( but you will click on upload, instead of using the search box to upload).

For easy guidelines, watch the video below:

Important Configuration

After the above installation and configurations, there are some important configuration settings you should do immediately.

You are going to change the default Permalink settings to ‘name’. To do that, go to your settings (from the same dashboard, scroll down and you will see settings. Click on it, locate permalinks, click on it and change the present settings to ‘name’

Again, since you are still setting up your blog, it will not be wise for the search engines to start crawling and indexing the blog yet. You have to tell Google and other search engines not to index it yet. To do that, go to general ( from the dashboard), check the box that says ‘ search engines should not index this site’

After you have set up the entire blog and ready for people and search engines to start visiting and reading the contents. You MUST come back here and ‘uncheck’ the box, or else nobody will know about the site and you will not get a single visitor. ( please remember this important issue)

Step 7 (3)

Pages set up, categories, menus and Widget settings

If you uploaded the demo as explained earlier, then you already have pages, categories, menus and posts created. The task before you will just be editing of these stuffs, start adding your own contents or simply deleting them and starting new.

However, if you did not upload the demo, then you need to start creating some important pages, categories and also set up your menus.

Pages

You need to create and set up the following pages immediately:

About pages
Contact page
Advertisement
Privacy policy
Terms of use
DMCA

To create a page, see the image above.

Contact Form Creation in The Contact Page

However, creating a contact page with contact form is quite different. The first task is to :

Use a Jetpack plugin

The first task to do is to make sure you connect and activate your JetPack plugin and you will do this by linking the JetPack plugin with a new free wordpress.com ( you are just going to link them together, do not bother posting articles on the wordpress.com account). The notification to do that will be displayed on the dashboard clearly.

After linking them together, you will be brought back to you WordPress dashboard ( your blog dashboard). Then go to your newly created contact page, refresh the page, then go the edit portion of the page. On top of the edit tools, you will see the icon for ‘insert contact form’ ( as shown below). Click on it and finish up the configuration.

How to Make a Travel blog and Become a Successful Travel Blogger

By James

Would you like to make a Travel blog, but clueless on where to begin? Being a travel blogger is one of the most exciting experience you can ever have because of so many benefits.

Aside the fact it is a mainstream medium to share movements and destinations with a designated audience, it offers a much more financial reward and freedom. However, to me, one of the best things I am enjoying about blogging is the massive exposure and connection I have made with interesting people from all walks of life.

This tutorial is aimed at being an in-depth guide into the process of how you can set up and run such a highly successful niche.

Requirements to starting and running a travel blog;

Your true passion and three essential truths you need to know
Startup cost of approximately USD70-120 for a year
Getting WordPress.org Platform
Getting and registration of a free domain
Choice of a cost effective and suitable hosting plan
WordPress Installation and its configuration
Designing – Choice of the perfect WordPress themes
Blog Configuration
Steps to adding content
Generating visitors and traffic
7 proven resources to help with making money on the travel blog

Step 1

Your true passion and three essential truths you need to know

One of the most essential fuel for success is having the true passion in whatever you are doing, either in your career, work, hustle etc.

There are thousands of travel bloggers scattered all over the internet, but most of them started with the wrong intentions and that is why they are not being successful. You need to stand out unique and distinct among the countless numbers of this sort of blogs out there.

To be a successful blogger, you:

Must be passionate about the niche
You must be willing to share your experience with the global audience; either ugly or terrific experience
Photography and recording of videos is the main catalyst that will push your blog to success and actually make it interesting. So, get ready to either make use of your phone or get a nice good camera. You may not be a professional in doing this, but just get started anyhow, you will become perfect day by day. Infact, taking and uploading the raw pictures and videos (either beautiful or ugly) is one score mark that will quickly cement your travel blog as an authority in this niche.

Do not launch this kind of niche because of the so called financial and earning report you are hearing or seeing. I am not saying it is not real, but hey, there are lots of hard work involved. In essence, let your true passion be the main reason why you want to get started and not the financial benefit. Your true passion will keep you going even if you are not making quality earnings.
This is serious hard work; you can’t afford to be lazy and expect to become successful overnight. Besides, it takes time, unwavering commitment/dedication and serious hard work to become successful in this niche.
Be a brand: I guess you have been hearing about this for so long. Most of the people/organizations/airlines/companies that will partner with you are big brands and they expect you to be a brand in your real identity. Getting this sort of attention is where the real breakthrough lies and not just by using Google Adsense as a form of monetization. So, you need to get and act smart from day one.

How do you become a brand?

For a travel blogger, you get started with your logo creation. Commit little resources to get a fantastic logo to use on your blog. You can simply outsource this task to professionals on fiverr and even upwork for as little as USD5.

After this, you come up with a name (domain name, explained further below) that will serve as a brand, cutting across all major social media networks.

For example, this successful blogger (owner of Never Ending Footsteps) chose this name as a brand that will serve the long test of time. Check out Virgin Airways, check out their logo, and check out their internet presence and even on all their social media accounts. For example, if your name ( your travel blog) is blueSkye, then your domain name will be blueskye.com while at the same time, the same blueskye will be used to open your twitter, Instagram, Facebook, Google+ and even Pinterest account.

That is an example of a branding!!

Step 3

Getting WordPress.org Platform

We have approximately 7 different platforms you can use to get started. Almost 5 of them are free. But remember that being free is not always free.

Examples of these blogging platforms are blogger, tumblr, quora, Facebook, WordPress.com etc. However, for you to be respected as an authority, remain relevant, gain good marketing/advertising or partnership with companies, you will need to go a different path.

That path is in the use of premium blogging platforms that will give you total control, room for creativity and ability to make money. I am simply talking about the use of WordPress.org platforms.

For most newbie bloggers, the greatest misstep is not starting out right with a good blogging platform. This can be curbed in many ways. It’s always advisable to get useful information like this before setting out to any expenditure. WordPress is regarded as the most recommended and resourceful platform especially for new bloggers in any niche, including travel blogging. It’s enables one with the opportunity to benefit, develop and profit from your blog fully.

Please note that there are two types of WordPress platforms. The free platform is WordPress.com while the premium one is the WordPress.org platform.

You do not have to get confused here, you will learn how to make use of the WordPress.org platform to get started in the following tutorial. In essence, you will be asked to make use of WordPress.org during the domain and hosting registration, which preset the blog set up tasks.

The summary is; do not get tempted to use a free blogging platform to launch your travel blog.

Step 4

Get a name and register your domain name

Now, we are just getting started. The first step is actually in the choice of the name you will be calling your travel blog. One thing you should have in mind is the branding concept I mentioned earlier above, so no matter the name you are thinking of, remember that.

Three additional factors you have to consider are:

Be unique, Don’t compete

This is what I mean, there are some established travel blogs who have become so popular, so trying by trick to name your own blog after their own ( either using prefix etc) will not work. E.g. Nomadic, wandering, backpacking et.c. For example, the name ‘Marynomadic’ (and using marynomadic.com as a domain name) will not work because the original nomadic matt is a popular fellow amongst travel blogs.

So, be yourself and remain distinct!!

Take social media account into focus

The name you are going to use is going to be used also as your domain name. E.g. using this blog you are reading as an example.

The name is ‘Haceweb’, my domain name is ‘haceweb.com’
If you check twitter, my twitter account is: https://twitter.com/haceweb/
If you also check Facebook, my account is: https://www.facebook.com/haceweb/
Also for Instagram; https://www.instagram.com/haceweb/

Please, make sure you check if the name is available to use on these social media networks before buying the domain name. The overall summary is that, the name should cut across all the major social network, this is the concept of branding as I mentioned earlier.

Get the .com domain name extension

Why?

The entire world and virtually everybody are much more familiar with the .com name extension. The reason is because, during the domain name registration, you will be presented with various name extensions like .com, .org, .info, .net et.c.

Classy, short and distinct is the way to go

Please, avoid using a domain name with date. E.g. haceweb2019.com; people will think that the information there is only applicable to 2019. So, what will happen if you are now in 2020? Death of the blog, of course,

Avoid a name with characters e.g. comma, hyphen, dash etc.; it becomes confusing and become difficult for people who wants to type the domain name on the browser directly.

Lastly, it should be a name that is easy to remember, spell out and not more than 15 letter words.

Registering the domain name

Remember the branding issue; if the name you have in mind is available to use on the social media networks, you will also need to check whether the name is free to be registered as a domain name.

The first step in this regard is the domain name registration and you can check for the availability of the name using the form below (provided by Bluehost).

The form makes it easy for you to know if the name you want is free, available and ready to use. If it is free, I recommend you register it immediately.

During the act of registration on Bluehost (the best, biggest and most recommended domain and web hosting company in the world), you will be guided on the registration, installation of WordPress and subsequent hosting on Bluehost.

I recommend using Bluehost which offers its users a free domain along with a very affordable hosting with a starting cost of $2.75 per month.

Tip: Ensure your selected domain name is anything but not difficult to articulate and spell. You can likewise utilize catchphrases that you figure individuals will scan when searching for travel blogs. This will enable you to gain more traffic from Google search.

Step 5

Choice of a cost effective and suitable hosting plan

To host your blog is buying a hosting space to have your domain name and contents/post/articles/videos/images saved on a server from where it can be accessed anywhere in the world.

To begin setting up your blog with Bluehost, you would have to open the Bluehost site on a new tab in your browser and click on the green get started button ( seen above).

Next, you will be requested to choose your preferred plan, which should off course be based on your needs. The basic plan is suitable for beginner travel bloggers. You can always upgrade later on. After this is done, you will be requested to input your desired domain choice for your blog.

After that’s done, you would have to proceed to record your data and make a selection of which bundle you would prefer to move on with.

GET YOUR SITE HOSTED ON BLUEHOST WEBHOSTING PLATFORM AND RECEIVE FREE DOMAIN REGISTRATION

You will likewise observe some additional items that you can buy along with your plan, it’s not mandatory to purchase them immediately as you can always include them later.

From this point onward, you will need to enter your payment details and proceed to checkout.
Once that’s completed, you will get an email with details on how to login to your web hosting control panel.

Step 6

WordPress Installation and Full Configurations

Do not get confused, the explanations and images below will guide you through. This step is so easy and you will learn how to install WordPress ( this is self taught, as displayed on the screen), install plugins ( what powers your blog for many functions, e.g. booking, contact, security, SEO etc).

Here Bluehost will automatically install WordPress on your domain. All you need to do is follow the link sent to your email during the sign up process. From there, you’ll be taken to the control panel where you will be required to login and begin with your blog customization in your site’s administration dashboard.

Click on create password and move to the next stage.

You will be asked to pick or chose one of these themes, I will advise you to skip it because they are not the ideal templates/WordPress you can use for your travel blog. I have listed some recommended WordPress themes for you as you continue reading.

At this point as seen above, click on ‘Start Building’. This automatically installs the ‘WordPress.org software application for you and your blog will be up and running in the next 3 minutes possibly.

Step 7

Selecting a WordPress theme for Design

WordPress themes are a standout amongst other things about WordPress. They control your web composition and appearance and there are quite a number of free and paid WordPress themes to select from.

Good platforms to begin your theme hunt include:

Still confused on themes to select? Get a peek on our expert tip on the Top 20 WordPress themes For Travel blogs

Examples are summarized below:

Simply view the various demos and select the perfect WordPress themes you desire, make payment for it ( average cost is roughly USD35) and download the WordPress themes. You will be able to download it it ZIP file format. The next step explains how you will upload and install this new design.

Step 8

Designing / Configuring your blog

At this stage, you will learn how to upload and install the purchased WordPress themes, how to install plugins, how to configure your pages and posts, the menu settings etc.

The first step is to locate the ZIP file and upload the purchased ( I hope you have downloaded it on your PC or laptop).

The screen shots below will be of immense guide:

Locate the ZIP file

Go to appearance, then themes, then click on Add new;

Template Demo Upload

Based on your experience and how you are well able to understand these processes, it is sometimes advisable that you upload the demo of the WordPress themes you purchased so that your own blog will look exactly like the themes you purchased. This gives you a sense of belonging and you are able to start off strong and fast.

To do that;

Go to your ZIP file, unzip it by opening it
locate demo.xml ( or anything that ends with .XML)
Once you find it, upload the .XML ( that is the demo content); before uploading, you will need to install the WordPress import plugin ( see the image and video below).

Step 8 (2)

Plugin Installations and Configurations

The following plugins are important:

Yoast SEO plugin
W3 Total Cache
Akismet
Jetpack plugin:
Sumo plugin
Nofollow Plugin
AMP plugin ( very important for a mobile fast loading experience, Google itself recommended this approach)

Image crusher ( Smush)

See the image below for installation guideline:

click install and activate.

Watch this video:

Important Issues

immediately after installation, change the permalink configuration as seen below:

Step 8 (3)

Pages, Menus, Widgets and Categories

Check the pages area to see if you already have pages ( from the uploaded WordPress demo themes) or just follow the guidelines below to create pages.

Pages

For your travel blog, the following pages are important you create immediately:

About pages
Contact page
Advertisement
Privacy policy
Terms of use
DMCA

To create a page, see the image above.

Contact Form Creation in The Contact Page

Your theme should have a contact page already created. Just check and edit it to your taste. And if not, see the guidelines below to create a contact page with the form. First task is to publish a contact page as explain above.

Use a Jetpack plugin

The second task to do is to install the JetPack plugin above make sure you connect and activate your JetPack plugin. Connect it to a free WordPress.com account ( you will be guided to this on the screen itself).

After this, go back to your published contact page, refresh it, go to the edit box ( see the image below for guideline).

How to Start a Blog For Your Business And Achieve 80% ROI Conversions

By James

How can I start a blog for my business? I received this question in my email from a lady living in far-away Alaska (USA). Because of the many details that is important for me to share and explain, I have decided to publish everything in this 5000 tutorial.

To create a blog for your business, you need;

Approximate start up cost or capital of USD150-250
A mobile responsive WordPress themes template for designing
A domain name and webhosting of the domain name
WordPress software installation
Excellent and well detailed articles/contents called blog post to be published

One thing you should understand is that starting a business blog automatically boosts the reach, integrity and conversion (in terms of sales, services and increased revenue generation) of your business. The concept of blogging involves writing and publishing unique articles (called blog posts) relating to the nature of your business on your site.

Table of Contents

What is a blog and its importance
Get a Website With Blog Features ( The perfect design)
Name and branding concept
Domain name acquisition
Hosting of the domain name
WordPress software Installation and Configuration
Configuring your website, installing plugins and adjusting the settings
Important page set up, categories, menus, widget settings
How to write blog posts and publish them on your business blog
Configuring your business blog on Google search console
FAQ

Traffic Generation / Success Tips

Scheduling of blog post publications
Consistency
Email Lead acquisition / Subscription box
Use of social media accounts – Facebook, Instagram, twitter, LinkedIn, YouTube
Relative Blog and site Networking

Step 1

What is a blog and its importance

You need a blog to get favor and high ranking for your business website/blog on the search engines (especially Google) because with a blog:

You publish constant streams of articles and blog post
You get engaged with your visitors, customers and clients; through a blog, you can get feedback from thousands of customers on how your services, products and tools is faring.
A blog also makes it possible for you to study consumer behavior and know which products/services is actually needed.
A blog brings your business closer to the consumers, wholesalers and retailers; it helps develop bond and mutual understanding between your business and its users.

It is no longer news that it is now important for a business to have an online presence. However, most people just build or get a website and leave it like that. It does not work that way and success which you are expecting from the search engines and the internet will not come.

Why?

It is because websites are static and stationary and the internet or the search engines (Google, Bing) that will send the traffic to you does not like a static or stationary site.

The answer is in the creation of a blog along with your website; because with a blog, as you publish contents on a consistent/dedicated time schedule, the search engines will be crawling, indexing and sending more traffic to you. People can search the web, get information through your blog posts and eventually gets converted as a customer, purchasing customer or a lead on your site.

In essence, your website should have a blog feature (though, not all website does that, and that is why I will be recommending the perfect website template design for you).

Step 2

Get a Website design with Blog Features (The perfect design)

The real tutorial is about to get started. I need to be clear on two things:

Those that already have a website for their business
Those that do not have a website or online presence for their business yet.

For those that already have a website for their business already and you want to start a blog for the same, you have two options:

Either you change the template design to latest trends in the industry (It will have the blog feature)
Or you create a blog separately with new hosting and different domain name (because you cannot use the domain name you are already using for the website). The first option above is the best and preferred.

So, either way, this tutorial is also perfect for you, just continue reading.

Now, for those that do not have a website for their business and wants to start a blog for the same, just follow this tutorial and everything will be explained fully.

Step 2 (1)

Introducing WordPress Themes

You do not have to spend hundreds or thousands of money to build a blog or site anymore; the latest industry trend is the use of WordPress themes.

WordPress themes are website or blog templates that you can use for the overall design of your site and you will get the best professional outlook. I recommend the purchase of premium business WordPress themes from reputable companies. All you have to do is to purchase them and install them on your site/blog.

Examples of business WordPress themes that are also mobile responsive (can be viewed perfectly well even on palmtop, laptops and mobile phones) are listed below: The most important feature is that they have blog features that can make it possible for you to start blogging.

Please remember, that no matter your business niche (engineering, construction, shipping etc.), all the templates shown above can be adjusted to fit it; it is just a matter of changing background pictures etc. And for specific designs, just search using the keyword of the industry you are looking for e.g. shipping, fashion etc.

You can get professionally looking WordPress themes for your business blog from the following reputable companies:

Just search and view various demos for corporate and business related designs/templates. Once you see your preferred choice, just buy it (for as low as USD45-99) and download the ZIP file on your computer system. Continue reading, we will come back to it later (installation and configurations).

Important Observation:

If you check the templates I listed above, you will see the blog sections at the top of the designs. This is the type of templates you should get!!

I recommend these types because you can display your services, products etc. on the FrontPage of your site/website/blog and be publishing your posts, articles, updates on the blog section. I will explain as we progress.

Step 3

Name and branding concept

If you are just starting out, you will need to think of a suitable brand name that will naturally explain your purpose to clients and people.

A very good example is Facebook. Facebook is a global name, it’s a brand that is known and accepted worldwide, so think of a unique name for your business blog.

However, if you already have a business name or website, just use that same name for your blog. The most important issue is that the name you are choosing should also be used for all the social media accounts you will be opening.

This means that if your business name is ‘Victoria secrets; then your Facebook, twitter, Instagram and Google+ pages should also be facebook.com/victoriasecrets, twitter.com/victoriasecrets, Instagram.com/victoriasecrets etc. I am just using the above illustrations as an example.

Step 4

Domain name registration

The domain name is the language the internet protocols understands. It is literally the same name as the name of your business blog and website.

In other works, using the above examples, your domain name will also be ‘victoriasecrets.com’, victoriasecrets.co.za, victoriasecrets.org. victoriasecrets.ca etc.

When you chose the wrong domain name that will not represent your brand, purpose and vision; it is the first early step to destruction. This means, using the wrong name will not get you early success or no success at all.

To start and create a blog for your business starts with getting the right domain name and registering it, thereafter, you host the domain name; doing these two is the very beginning of your proof of seriousness.

I seriously recommend you get the domain name for your business blog as soon as possible, however, you will need to search for the name and if the name is not in use (by anyone else), then you need to grab it fast.

Use the domain name search box below from Bluehost to search:

You can search with different name extensions e.g. .com, .org, .ca , .co.za etc. The general rule is ‘if you get the right domain name, do not wait, do not waste time, register it immediately and secure it for yourself!!

Step 5

Hosting of the domain name

You have not finished yet; registering the domain name goes along with the hosting of the same. By hosting, it means you are getting your business blog on the internet and making it available for people to be able to reach and contact you.

Without hosting of the domain name, you have not started at all!!

From professional experience, I usually recommend that my clients chose a long term hosting package because of the advantage it has on Google search ranking pages. I also recommend Bluehost hosting because I use them and also use them for all my clients. They are a professionally managed company with full technical expertise, reliability and they are also economically friendly.

However, the sweetest deal is this: When you get the domain name, and decide to get the hosting package also; bluehost gives you free domain name (it becomes free, you will not pay for it, saving you a good sum of money).

GET YOUR SITE HOSTED ON BLUEHOST WEBHOSTING PLATFORM AND RECEIVE FREE DOMAIN REGISTRATION

Step 6

WordPress software Installation and Configuration

This is going technical, but entertain no fear because everything will be explained in the simplest language you will understand.

During the process of registering for the hosting, Bluehost automatically guides you on the installation and initial configuration. For better explanation, just follow the pictures and photos illustration below.

There are important things you need to do, watch out for and also take note:

Your login details: We have two types of login; they are your Bluehost account login and WordPress login.
When you open bluehost and registering, you will need to create an account on them, take note and remember the username (it is mostly your email address or Admin) and password you chose.

Now, during the registration, you will be asked which software you want to use, chose WordPress (you will see their logo, “W”); it automatically installs it in the background for you, during this process, you will be asked to create a username and password. These details is what is called your WordPress login. This is very important, you should write them down somewhere because after this, you will not be coming to bluehost again, but rather concentrate on your blog and starts to get active on it.

If the registration and installation is successful,, you are going to see some of the following displayed instructions:

A welcome message from WordPress
An optional display on the type of blog you want (Just select ‘Business’)
A box displaying the title of the blog/site and the description for it.

At this point, your business blog is 50% ready and what is remaining to do is the set-up, page set up and editing of important elements.

If you check the browser from where you are browsing from (e.g. chrome, safari, internet explorer, Mozilla Firefox etc.), you will see the URL address (typically, it looks like this: http://www.yournewbusinessblog.com/wp-admin); this is just an example, however, do not forget this format because it is what you will be using to access your blog/site to post updates and publish contents.

WordPress login page typically looks like the image below:

Step 7

Configuring your blog

This is the pre- installation adjustments and settings you have to. Basically, you will be installing what is called WordPress plugins, adjusting your themes/design and also adjusting related settings on the new blog.

The following issues will be discussed:

Theme upload/settings/adjustment
Permalink settings
Plugins Installation
FrontPage settings
Blog Page/Post Settings

A brief explanation:

Step 7 (1)

Theme upload/settings/adjustment

The procedures on how to start a blog for your business or company is very straightforward and it starts with the way you present yourself to the outside world. You need to look professional, with a mobile responsive, beautiful design outlook.

We need to change the default design we have presently to the new template we purchased. As earlier discussed, I believe you’ve made purchase of the template (WordPress themes), and if not, read my guidelines above and also check out the following companies to make the purchase:

So, once the purchase is done, download the ZIP file on your computer and upload it on your blog. This is how you do it:

Open your browser and type the WordPress login URL there: i.e http://www.yournewbusinessblog.com/wp-admin)

It will open the login page, type your username and password , press enter and the WordPress dashboard of your business blog will open
However, if you are still on the page from the beginning, you do not need to login because you are already logged in
Once there, locate ‘Themes’, then click ‘Add new’, locate the source of your downloaded ZIP and upload the ‘WordPress File” inside it.

Please watch the video below for elaborate understanding!!

Demo Upload Option

And sometimes, you may want your design to look exactly like the demo of the purchased template, in such instances, after uploading the themes, you need to upload the demo file from the ZIP file.

Please watch this video to learn how to do that:

After doing this, relax, and let us move to the next settings, which is the permalink settings:

Step 7 (2)

Permalink settings

The permalink settings is an important settings you should not ignore, as a matter of fact, it should be the first thing you need to set and adjust once you have installed WordPress and your site is up. We are changing the permalink settings from date based archive to name based archive because of obvious SEO advantages.

However, if you want your blog posts to reflect dates and month in the URL (e.g. http://www.yournewbusinessblog.com/2018/10/03/ournewproducts) as being reflected in the default permalink settings instead of what I am telling you to do (http://www.yournewbusinessblog.com/ournewproducts) , then you can leave the permalink settings unchanged.

However, I sincerely advise that you change these settings to name based.

To do that, follow the steps below:

After login to your WordPress dashboard
Check the left hand side of the dashboard
Locate settings and under settings, you will see permalinks
Click through it and you will be brought to the settings page
Simply change the default settings i.e. date based settings to name based settings
Click on save

That is all!!

Step 7 (3)

Plugins Installation

WordPress plugins powers the function of a WordPress blog and website. With a plugin, you can almost turn your blog into anything you want and desire.

For example, the following plugins does the task below:

Sale of digital downloadable items e.g. eBooks, music, Videos etc. (Plugin is called Easy Digital Download plugin)
Email leads (Name of plugin is called Sumome)
Sharing of posts on social media ( e.g. Sumome)
Contact form (Contact form 7 or Jetpack plugins) etc.

The following are important plugins you should install and have on your blog.

Yoast SEO plugin
W3 Total Cache
Akismet
Jetpack plugin:
Sumo plugin
Nofollow Plugin ( very important ; not allowing dofollow link leak, it makes your blog safe from Google penguin penalty)

As a business blog, I think it is important you have the earlier mentioned compulsory plugins and if you think you need a particular plugin for a task I did not mention, simply go to wordpress.org and search under the plugin repository.

To install a plugin is easy, just follow and watch the video below:

Or simply follow the images below:

And to the FrontPage settings and adjustment;

Step 7 (4)

FrontPage settings

The Frontpage of your blog is an important element because it is the gateway and doorway to everything on the site.

This stage looks at how you can set it up.

Remember, I earlier encouraged that you need to have a website for the business, and the design to use should have a blog feature. I think this is important because the FrontPage of the design talks about your business, services and products.

If you uploaded the demo from the theme, we just have to edit the pictures, videos and contents to your desire. And if not, you will have to start setting it up.

You can do all these things from/through:

Edit link on the FrontPage
Widgets settings
Menu Settings
Page settings

All of these settings and tutorial can be read from the guidelines below:

Starting and launching a Fashion blog; read it here
Launching online magazine blog: Read it here

Step 7 (5)

Blog Page/Post Settings

This is the main reason why you are here, and as such, kindly pay attention to this guidelines here and the ones that will follow later.

If you publish an article, news updates or blog posts; all of them falls under ‘Blog’ sections. You can view them under the blog link at the top of the template below (just using this as an example).

To set your blog and post settings, follow the guidelines below:

Go to your WordPress dashboard, towards the left hand side, locate and click on general
Once in general, adjust all necessary items/issues e.g. name/title of blog, description, URL structure etc.
From general, go to the accompanying settings as seen in the image below: